Tom Shapiro is CEO of Stratabeat, a branding, web design, and marketing agency. Shapiro has developed marketing strategies for market leaders such as AT&T, Intel, Hewlett-Packard, Kraft Foods, and P&G. Shapiro has a deep passion for neuroscience and human psychology, and his insights have appeared in CMO.com, CNN, Forbes, MarketingProfs, and MediaPost. His book “Rethink Your Marketing” will be published in 2017.